Automate Literally Everything (with) Claude
A Keller Creative Agency AI Initiative
Presented by Alec Sullivan
The Vision
The Bandwidth Question
One Interface. Every Answer.
Claude as the unified AI layer — amplifying what KCA already does well, at scale.
Growing Demand
More clients, same bandwidth
Claude Integration
AI-powered engine
Single Source of Truth
One interface, every answer
Scale Everything
Hours, not weeks
KCAI
What A.L.E.C. Has Shipped
A.L.E.C. Organization Stack
Claude Code
AI dev environment
Claude
NL interface for all
Vercel
Instant deployments
GitHub
Version control
Claude AI Layer
Natural language interface
Every Team Member
Ask anything, build anything
Full-Stack Web Dev
Client sites from discovery call to deploy in hours
Proposal Automation
Transcript to branded PDF in under 5 minutes
Report Generation Skill
Claude skill that pulls data, builds reports, and audits itself
Plugins & Connectors
Organization-wide tools every team member can use
Org-Wide AI Management
Streamlined, consistent AI implementation with true hierarchy across the agency
Custom Skills & Workflows
Reusable AI processes that codify expertise into repeatable systems
KCAI Proposals
5-Minute Proposals That Close Deals
Conversation
Record discovery call
Transcript
Auto-transcribed
Claude Analysis
Requirements, pricing, scope
Proposal PDF
Branded, client-ready
Client Review
Revisions via conversation
Deal Closed
Signed & onboarded
How It Works
KCAI Sites
The Flagship Product — Discovery to Deploy in Hours, Not Weeks
Sell
Discovery call recorded
Discover
AI parses requirements
Generate
10 agents, 4 parallel during audit
Deploy
Live on Vercel
Each stage is its own specialized Claude agent
01_discovery
Client Discovery
Transcript analysis & requirement extraction
02_research
Industry Research
Direct SEMRush API pull — highest-performing keywords for the client's market
03_design
Design System
Brand tokens, component library, layout spec
04_scaffold
Code Scaffold
Next.js project with routing & data layer
05_build
Page Build
Full page components with animations
06_content
Content Integration
Copy, images, video, SEO metadata
07_responsive
Responsive QA
Mobile-first breakpoint testing
08_perf
Performance
Core Web Vitals optimization pass
09_audit
Audit & Fix
Accessibility, SEO, security checks
10_deploy
Deploy
Vercel deployment & DNS configuration
10 Agents. 4 Parallel.
Every stage of the pipeline is its own specialized Claude agent — and during audit, four run simultaneously.
10
Pipeline Agents
Each stage is its own specialized Claude agent
4
Parallel During Audit
SEO, compliance, performance, images — simultaneously
~1-2 hrs
First Iteration
Discovery call to live URL
Parallel Agents — Running Simultaneously During Audit
SEO Researcher
Direct SEMRush API pull — finds the highest-performing keywords for the client's exact market every time
Image Sourcer
Pexels API stock photography with visual validation
Compliance Auditor
GA4, dataLayer events, Consent Mode, tracking verification
Performance Reviewer
Bundle analysis, CWV readiness, image & font optimization
What Ships With Every Site
Not add-ons. Not extras. Every KCAI site includes this from Day 1.
Supabase Client Portal
Every client gets a login. Form submissions, file uploads, capability statement management — all in one place. No more webhook chains or email forwarding.
Direct Lead Capture
Form submissions go straight to a Supabase dashboard. No webhooks, no Zapier, no email forwarding. Clients see leads instantly.
Custom DataLayer Events
7 custom event types tracked from Day 1: phone calls, email clicks, form submissions, CTA clicks, service clicks, scroll depth, page views.
GA4 + Google Consent Mode v2
Full GA4 integration with Google Consent Mode v2 compliance. Cookie consent banner built in. Ready for Google Ads conversion tracking.
SEO-Enhanced Content
Direct SEMRush API integration pulls the highest-performing keywords for the client's exact market. Every page ships with optimized meta tags, structured data, and semantic HTML.
Accessibility Compliant
WCAG standards, skip navigation, ARIA labels, focus management, reduced-motion support. Ships accessible, not retrofitted.
SMPS — First Through the Pipeline
Strategic Management Performance Solutions
Desktop
SDVOSB Certified
A Government Consulting Firm Built on 25+ Years of Federal Leadership
Core Capabilities
Program Mgmt
Federal Acq.
Human Capital
Admin Svcs
Leadership
Delivery Highlights
A.L.E.C. is “The Man”
Shea Lawson — SMPS CEO, first kickoff meeting
“I like what I see man, really cool.”
“It's very put together, tight, not a whole lot of going through stuff — it's straightforward.”
“I like the layout, the background. The people, how things look — that makes a difference man.”
“Oh man, this is out [of this world] man. This looks good.”
“The name stands out now man. I think that name Strategic Management Performance Solutions stands out.”
“I'm glad I found you guys man, you guys do awesome work. I'm gonna tell my father about this.”
“Y'all have been seriously so smooth man and I appreciate it.”
KCAI Reports
A Claude Skill That Pulls Data, Generates Reports, and Audits Itself
Self-auditing agent — re-queries source APIs to verify every number before delivery
reporting.kellercreative.com/climastor/2026-03-10
KCAI Databoards
Multi-Tenant Client Scorecards
Architecture Stack
Google Ads
Meta Ads
GA4
Search Console
Windsor.ai
Data aggregation layer
API Connectors
Google, Meta, GA4, Search Console
Supabase Pipeline
PostgreSQL + Edge Functions
Report Engine
Auto-generated client dashboards
Client Portal
Multi-tenant scorecards
Platform Features
Impact at a Glance
KCAI Reports Delivered
~6 hrs saved (3 hrs each, done in minutes)
KCAI Databoard Built
~3 hrs saved (built in ~30 min)
KCAI Proposals Sent
~1.5 hrs saved (45 min each, done in ~5 min)
Deal Closed via KCAI
SMPS — proposal to signed client
Site Developed & Delivered
~40-60 hrs saved (done in ~2 hrs)
Hours Saved So Far
Across reports, proposals, site, and databoard
PageSpeed on Every Build
Automated validation before deploy
Templates Used
Every site is custom-built from scratch
Protocol Activation
The A.L.E.C. Protocol
Automate Literally Everything (with) Claude
This is how KCA scales — faster, better, smarter. This is how A.L.E.C. turns expertise into systems. This is KCAI.
Keller Creative Agency © 2026
Presented by Alec Sullivan
Generated by KCAI Presentations